The IZAC story
A FAMILY ADVENTURE
FRENCH SUCCESS
IZAC was founded in August 2003, in a showroom in the famous Marais district. While the City of Lights has seen many fashion brands emerge and disappear, IZAC's story is one of French success.
A ready-to-wear brand that revisits the men's wardrobe with elegance, IZAC has established itself over the years as a well-known and recognized brand in the high-end fashion world.
Elegance, high standards and expertise are the strong values around which the Rhoum family has chosen to build the identity of the IZAC brand.
For this reason, the brand only works with high-quality fabrics, mostly Italian and once reserved for the biggest names in luxury. And while the brand specialized in suits in its early days, IZAC now offers a complete men's wardrobe, featuring refined and distinctive pieces.
Each new season, the brand constantly reinvents itself: it skillfully plays with the traditional codes of French elegance by infusing them with a touch of modernity.
Since 2003, the Rhoum family has been creating timeless, elegant and refined collections that have made the brand known far beyond the French capital.
While the first IZAC collection was launched in 2003, it wasn't until a few years later that the brand opened its very first boutique. IZAC opened its doors on Rue Auber in Paris in September 2007, in the Parisian department store district. This first boutique marked the beginning of its success.
Two new addresses quickly emerged: one in the historic city center of Lyon, the other on rue de Rennes in Paris, in May 2008.
In 2018, the brand celebrated fifteen years of expertise and excellence in mid-to-high-end fashion by launching a new visual concept for its points of sale.
Although IZAC now has around a hundred stores throughout France, the brand's success does not stop at France's borders.
The year 2019 marks a turning point in the history of the Parisian fashion house, with the label's expansion abroad. Nearly fifteen years after its debut in the Marais district, IZAC is celebrating the opening of a boutique in the highly sought-after Cloche d'Or shopping center in Luxembourg.
From a family brand to a house recognized by fashion professionals, the success story of the small French brand shows no signs of stopping.
Although it may seem surprising at first glance, the world of high-end fashion shares many values with the world of sports. Demanding standards, success, collective commitment, and team spirit are just a few of the values embodied by IZAC.
Quite naturally, the house therefore decided to put its know-how and elegance at the service of French sport.
In 2012, IZAC signed its first sports partnership with AS Saint-Étienne and thus became the official outfitter of the legendary Greens club.
Building on this successful first collaboration, the ready-to-wear brand is repeating the experience with other prestigious football and handball clubs: FC Nantes, Olympique de Marseille, MHB and Olympique Lyonnais have been able to dress their players with elegance, both on and off the pitch.
Season after season, IZAC combines refinement and modernity in its locker room to reveal French athletes in their best light.